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Marketing 5 minutes

Attracting Younger Bidders: Strategies to Engage Millennials and Gen Z

Millennials and Gen Z are reshaping industries, and the auction world is no exception.…

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Auction News 5 minutes

Why Auctioneers Should Avoid UPC Scanners: Prevent Buyer Returns

Providing bidders with clear, detailed, and trustworthy information is essential to prevent frustration and…

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Auction News 3 minutes

AI Cataloging: Helping Auctioneers Grow Their Business and Secure More Inventory

Explore how AI empowers auction houses to manage more inventory and host more auctions,…

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Marketing 4 minutes

How to Attract More Bidders: 5 Digital Marketing Strategies for Auctioneers

Digital marketing is essential for attracting bidders and boosting auction success. Learn five strategies,…

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Auctioneering 6 minutes

Determining Starting Bids for Auctions: A Guide for Auctioneers in the Digital Age

How to calculate starting bids effectively, navigate the nuances of online auctions, and leverage…

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Marketing 5 minutes

Social Media in the Auction Industry: Tools and Tips for Auctioneers

Social media is transforming how auction houses connect with bidders and promote events. Platforms…

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Marketing 5 minutes

Understanding Buyer Psychology to Improve Auction Strategies

The key to a successful auction goes beyond the quality of items—it's about understanding…

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